“This initiative is a tremendous idea and mustn’t be overlooked. The UK throws away three billion nappies a year, this is a huge issue and contributes to our waste crisis. I welcome this nappy alternative and urge all parents to consider using reusable nappies. I believe they present a viable alternative to their throw away counterparts. I will continue to champion the vitally important work that reusable nappy companies do to aid parents and our environment.”